Nov 16

Discover 100 Latvian Export Treasures

Discover 100 Latvian Export Treasures

Writer Mike Collier has masterfully managed to bring ‘The Treasures of Latvia — Outstanding Export Brands and Inspiring places’ to life with his words, instilling the atypical business book with a thrilling sense of adventure.

The accomplished British journalist spent eight months visiting 30 of the most promising companies and discovering the locations that inspired and cultivated their success. So by immersing yourself into the stories and breathtaking photos, you will be teleported to the Blue Mountain, Zvārte’s Rock, Rideļu Forest, Kvēpene’s Great Oak and other mythic places.

The book takes a tour not only through all of Latvia’s geographic regions, but also its various business sectors. In this new edition, the ascending entrepreneurs of the IT, fashion, education, food and other categories reveal their success formulas (they’re all recipients of ‘The Red Jackets’ and ‘Rising Stars’ awards).


The Red Jackets, a powerful support movement for exporting brands, has released three ‘Treasures of Latvia’ books since its launch. The previous two have already traversed the world with stunning success. In honour of Latvia’s centenary, this time a hundred successful businesses have been highlighted. The Red Jackets is proud to have Gateway&Partners and DDB Latvia as its partners.

The new bestseller can be found at Jānis Roze bookstores or by contacting The Red Jackets directly. To read about Latvia’s most successful export brands, you can also check out the digital platform



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