Many happy listeners on your birthday, #RadioFanatics!
A fanatic is somebody who does something he loves with love. There is no shortage of true fanatics at Radio House in Dome Square. In their honour and together with them, as well as celebrating the 94th birthday of Latvian Radio, we created a campaign #RadioFanāti. Highlighting the unique content of each of Latvian Radio’s stations, as well as the thing that unites all radio employees – an amazing passion for their work.
A clip has dedicated to each Latvian Radio station, while on social media you can find out more about radio personalities through their personal stories and the background to the great work they do.
Latvian Radio 1’s campaign slogan “Where opinions are born, we’re there!” accents the diversity and objectivity of opinions, which is the foundation and news and programme content.
The Latvian Radio 2 clip and slogan “Where hits are born, we’re there!” remind us that on this station listeners will hear the latest songs in Latvian pop music.
Outstanding music from the world’s best concert halls reaches Latvia’s listeners, thanks to Latvian Radio 3 – Klasika, which explains this station’s slogan “We’re classics are born, we’re there!”.
Latvian Radio 4 – Dome Square stands for social unity and teamwork, which we show in this clip through the participation of radio employees in a football game and the slogan, “Where emotions are born, we’re there!”
In turn, the discoverer of young Latvian musical talents is Radio 5 – pieci.lv, which is underlined by a clip with the slogan: “Where talents are born, we’re there!”