Our line up of storytellers has been joined by Ulrika Rupa who brings with her a wealth of experience in advertising copywriting. Ulrika has a Master’s degree in social sciences. However, she’s the first to admit that during her studies, a career in advertising never entered her thoughts. Even so, Ulrika now has 8 years’ experience working in the advertising industry! Back in her childhood Ulrika wanted to be a teacher. She eventually realised her dream at the University of Latvia where she is now into her fifth year teaching students how to write and think up ads. On weekday evenings, Ulrika is passionate about orienteering and successfully so which is underlined by her 2nd place finish in the overall rating within her group at the summer Magnet. Orienteering her way through life, Ulrika has arrived at control point DDB on which we offer her our sincerest congratulations!