Statoil: "What are your roots?" +

Statoil: "What are your roots?"

Statoil interactive skin for Draugiem.lv

Interactive skin for users Draugiem.lv was made with an aim to celebrate the time of Latvian Song and Dance festival 2013, to punctuate Statoil Fuel & Retail Latvia as part of this celebration, and, of course - to get to know - what are Your roots?
When choosing the skin, users of Draugiem.lv were given a choice to pick one of four Latvian regions,  from which their family roots come. Depending on a choice, the skin changed it's design  - colour and design of Latvian national skirts and a sign - name of the region, that has been chosen. 
During two week's time, in total 50'383 Draugiem.lv users have chosen this skin.

 

 

  • Client
    Statoil Fuel & Retail Latvia
  • Year
    2013
DDB latvia
Brīvības 40, Rīga, LV 1019, Latvia
+ 371 67288265
magic@ddb.lv
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